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Disney Method

Ideation Tool

Duration

Fifteen Minutes

Participants

Your Team

Material

Papers, Pens

How​

Alternate the following roles with your team until the critic is out of more relevant questions: First, the dreamer: develops ideas and visions, let your imagination run wild without limitations. Then, the realist: reflect the ideas you just got: What needs to be done or said? What is required for the implementation? What do you feel about this idea? Which basics are already available? Can the approach be tested?. Finally, the critic: deal constructively with the results of the realist and try to express criticism. 
 
Why
This ideation method is a powerful way to concretize goals and visions and elaborate some concepts and ideas.
 
Tips
This method can also be easily performed in a three-roll discussion at a table. Besides, additional persons can debate and take the word in the sense of the three roles.

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